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After a two-month hiatus, the Vertical Measures Employee Interview Series is back for a chat with Pel Abbott. Pel tells us about the sales process at VM, her singing career, the origins of her name and what her first book will be about. (more…)
This week I had the opportunity to attend Distilled’s Pro SEO conference in Boston, and I took away a plane full of insights along with learning never to try flying from foggy Ithaca, N.Y., to Boston (don’t ask). (more…)
There’s no form of link bait better than a site that’s inherently link worthy on its own. By that, I mean a site that provides some sort of tool or database so compelling that bloggers and readers alike find it particularly fascinating or useful in a major way. The best such example in my own personal life as a basketball blogger comes from the basketball scouting service mySynergySports.com. (more…)
We often hear that link building is really relationship building. There’s no magic program that allows one to manually place links on any website they come across (although that sure would be nice), the only way to acquire such links is by rolling up your sleeves and requesting them from webmasters by showing them the value of your site.
We’ve all received link requests straight from a template. I always have to chuckle when the average serial link requester doesn’t even bother to change the site name to mine from his previous request. The success rate on requests such of these is exactly what you would think it would be: slightly better than nil. (more…)
In this edition of the Vertical Measures employee interview series, I sit down with VM intern Staci McCabe about intern life at Vertical Measures, attending Columbine High School and her love of politics.
Michael Schwartz: What do you do here at Vertical Measures?
Staci McCabe: As an intern at Vertical Measures since the beginning of January, I’ve had the opportunity to do lots of different things. For instance, I have edited articles, blog posts and other online content and compiled information to be used to create infographics. Still, most of what I do consists of link building on behalf of various clients. (more…)
