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Search, Social, & Content Marketing Blog

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22 May 2012

How to Increase Your Facebook EdgeRank

Sarah SchagerMay 22, 201211 CommentsSocial Media edgerank, facebook, facebook algorithm, Social Media

Do you ever feel like your Facebook posts are just going unnoticed? You post something that you think is really interesting, yet practically no one comments or likes it at all. The reason is probably because you have a low Edge Rank score, which means very few people in your network actually even saw your post. EdgeRank is the...

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17 Apr 2012

15 Facebook Timeline Tips to Bring You Up To Speed

Sarah SchagerApril 17, 201214 CommentsSocial Media cover photo, Facebook timeline, timeline, webinar

Facebook Timeline has been made official for all brand pages for over two weeks now.  If you didn’t attend my recent webinar introducing the new timeline for Facebook, you may still be struggling with how to navigate and use the new layout.  At first glance, it can appear quite disorganized, especially to those of you who have grown accustomed...

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13 Mar 2012

Online Marketing Institute Workshop Comes to Phoenix

Sarah SchagerMarch 13, 20121 CommentInternet Marketing events, Internet Marketing Events, Online Marketing Institute, SEO events, social media event

Vertical Measures is always excited to hear about digital marketing events taking place here in Phoenix. We see these events as opportunities to expand our knowledge and gain valuable insights from local industry experts. While attending the Online Marketing Summit in San Diego last month, we learned about the workshops put on by the Online Marketing Institute. Their next workshop is...

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13 Feb 2012

Online Marketing Summit 2012 Top Takeaways

Sarah SchagerFebruary 13, 20123 CommentsInternet Marketing OMS, online marketing summit, Online Marketing Summit 2012

I recently had the opportunity to attend the Online Marketing Summit, better known as OMS, in San Diego, California. The summit covered topics such as social media strategy, search engine optimization, email marketing, local search marketing, eCommerce and more. I came back with several pages of notes, a brain packed full information and ideas, new industry expert friends, tons...

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17 Jan 2012

How to Optimize Your Business’ Google Plus Profile

Sarah SchagerJanuary 17, 20126 CommentsSearch Engine Optimization Google, Google Plus, Google Plus profile optimization, social link building, social profile optimization

With Google’s recent announcement of Search Plus Your World, there seems to be conflicting view points on whether or not the social network is worth our time. It’s clear that at the moment, that the network is not as big as the hype surrounding it. Nonetheless, we know from watching Facebook and Twitter grow that these things take time....

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