Author Archive

The number of searches for the term “content marketing” has increased dramatically in the past 3 years. As quality content becomes more and more pertinent in the online marketing industry, businesses have realized they need to learn more and become better at it. With this ever-changing industry, it is a necessity to stay on top [...]

If your Google Plus posts aren’t receiving the amount of engagement you’d like to see, it might be time to take a step back and review. We have already taught you how to optimize your business’ Google Plus profile, and today we’ll lay out twenty tips on how to get more people to read your Google Plus posts. 1. [...]

There are many factors that go into crafting a successful blog post. From keyword research to the promotion plan, every step counts. We’ve had a successful year of content creation and promotion here at Vertical Measures, and we’d like to show you some examples of successful blog posts and why they were successful.  We’ve seen [...]

For the past couple of months, I have read complaint after complaint in articles, and on my Facebook newsfeed, about certain seemingly disfavored features that Facebook has implemented. I have found that the complaints are usually made when the individual person or brand doesn’t fully understand the feature. Although I have my reservations with certain [...]

Vertical Measures is giving away five passes to the Online Marketing Summit Workshop in Silicon Valley on October 22nd as a thank you to our Twitter followers. Each pass is valued at $995.00 each. The workshop will be a full day, covering a range of digital marketing topics such as content marketing, social media, measurement, [...]