Author Archive

A day in the life of an intern…

Wednesday, September 29th, 2010

Guest Post By: Victoria Fortnum, Intern Depending on whom you talk to, an internship can mean a variety of things. To some individuals internships are a necessity – the best, and sometimes, the only way to get your foot in the door of an industry in which you wish to pursue a career. To others […]

Would You Pay $724,000 for Content?

Friday, June 11th, 2010

Apparently, some people would. A few weeks ago, Britain’s Duchess of York, Sarah Ferguson, aka Fergie, reportedly tried to sell access to her ex-husband Prince Andrew. She claimed she could introduce the “undercover reporter” to Prince Andrew and could possibly dig up a signed photo. This business exchange was all caught on tape, to Fergie’s surprise. This incident […]

Social Media is Not Just for Your Marketing Manager

Friday, June 4th, 2010

Your company has a Facebook page, a Twitter account, and you have made your LinkedIn page. Since starting, you have gained a pretty good following of your close friends and clients on all three networks. Now what? For the last few years there has been an ongoing debate about whether social media websites should be […]

How and Why Corporate Blogging Can Help Your Site

Friday, May 28th, 2010

In case you’re still wondering if having a corporate blog will benefit your business, check out these quick 5 reasons why every company should have a blog: 1: Consistently publishing high quality of posts on your blog will establish your site as an authority in your industry which in turn helps you to build a strong […]

Link Building and Internal Linking: A Tutorial for Beginners

Tuesday, May 18th, 2010

Link building is the process of attracting inbound links to your website. It’s a difficult, time-consuming process – a recent survey revealed that search marketers find it to be the single most annoying, challenging task on their plates.   Annoying or not, link building is necessary to achieve high organic search rankings. In this tutorial, […]