Author Archive

The Google Hummingbird Update: An Expert Overview

Tuesday, December 17th, 2013

Google has been rolling out many different algorithms lately, the latest being the Hummingbird Update. Hummingbird could even be considered to be less of an algorithmic “update,” and more of a total change in how Google parses information. In last month’s Google Hangout, Arnie Kuenn interviewed two experts in search engine optimization. All three discussed what […]

Ecommerce Content: 3 Expert Opinions

Tuesday, November 19th, 2013

Optimizing an Ecommerce site is a difficult task. With so many products and pages it can be hard to create a scalable plan that is effective for everything you have. In last month’s Google Hangout, Arnie Kuenn interviewed three experts in Ecommerce strategy. While their approaches are different, they all point to creating useful and […]

How To Get Out Of A Google Penalty [VIDEO]

Wednesday, June 12th, 2013

With the many updates Google has released recently and in the past couple of years, there are a lot of webmasters who have been hit with Manual Penalties. In this video, Ben Holland explains the six steps you need to take to alleviate your site from this penalty. Ben Holland Ben Holland is an Account […]

How To Use Screaming Frog For On-Site Optimization [VIDEO]

Wednesday, June 5th, 2013

A great way to get the best performance out of your website is by finding opportunities with on-site optimization. With the SEO tool Screaming Frog, you can have easy access to understanding where on your website these optimization opportunities may be hiding. Ben Holland Ben Holland is an Account Manager with a background in Website […]

How To Improve Your Website Speed

Wednesday, May 15th, 2013

An important part of search engine optimization is how fast your website loads and functions. It’s not just important for the ease of use of your website visitor, but it is actually used as a signal for search engine rankings. Watch this video to find a few quick tips that you can start to implement […]