Content curation on your website can be a very powerful tool. Curation can create brand authority and awareness, all the while connecting your company to outside sources that can help to improve your blog presence. I sat down to chat with Pawan Deshpande of Curata and Bill Flitter of Dlvr.it to talk about curation’s benefits for businesses and the...Read more
If you are reading this, it is highly likely you know about the shutdown of BlueGlass Interactive and the cancellation of their May event – BlueGlassX in Los Angeles. We really liked what Will Critchlow and the folks at Distilled are doing by offering BlueGlassX ticket holders the opportunity to exchange your ticket in order to be able to attend...Read more
We often delve into more advanced topics when it comes to content marketing– like strategy, development, distribution, etc. But sometimes it’s just as important to get back to the basics to truly understand where you can one day end up. So today we pose the question: How do you get started with content marketing? What is the mindset you need...Read more
There are several people asking the same question: “How Long Does It Take for Content Marketing to Work?” In today’s video, Arnie Kuenn uses different studies to talk about the expectations behind content marketing and how to get ROI from your content.Read more
Over the past several months, our team here at Vertical Measures has partnered with SEOMoz to perform some extensive research using their vast data resources to determine exactly what content performs best with the search engines. We had no idea what to expect, or if we would discover any conclusive correlations, but we think you will find these results...Read more
What Makes Content Viral? A Look at Mashable’s Velocity App
Nov 24, 2015
The Weekly Measure: Content Coaching, Promoting Linkable Assets & Utilizing Snapchat for Brands
Nov 20, 2015
What is Content Coaching and How Can It Help My Business?
Nov 19, 2015
How Can Content Marketing Improve Your Sales?
Nov 17, 2015