Creating content that search engines love would be so easy if we had an exact formula to follow: x number of links, a certain length of the post, x number of images, and on and on. But the science of creating content that ranks well in search engines just isn’t that well laid out for us. In this month’s...Read more
We are often asked what type of content works well with search engines; how can a company’s on-site content improve their overall rankings? In preparation for Arnie Kuenn’s upcoming Google Hangout with Marcus Tober and John Doherty, we have compiled a recap from the “On-Page Content” section of SearchMetric’s 2013 Report.Read more
The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of the best from around the web, compiling all of the finest into The Weekly Measure. We’ll be on the lookout for great new articles, covering content marketing, paid search, social...Read more
When it comes to Page Rank and Domain Authority, do you know where you stand? How about your competitors? If you’re not sure what these are, then this post is for you. Let us help you learn how to understand and use these metrics like a pro.Read more
How much does a content strategy cost? This is a common question many business owners have when looking to get into the realm of content marketing and everything it encompasses. In the past I’ve written about how the content marketing ecosystem is rapidly evolving and also how much content marketing costs. This post will be about the most important...Read more
What Makes Content Viral? A Look at Mashable’s Velocity App
Nov 24, 2015
The Weekly Measure: Content Coaching, Promoting Linkable Assets & Utilizing Snapchat for Brands
Nov 20, 2015
What is Content Coaching and How Can It Help My Business?
Nov 19, 2015
How Can Content Marketing Improve Your Sales?
Nov 17, 2015