Archive for January, 2013

Increase Social Media Engagement with Events and Anniversaries in 2013

Tuesday, January 22nd, 2013

Did you have a social media plan in 2012? How did it go? Are you planning on doing things differently this year? If so, here is something to ponder and keep in mind when you’re creating your strategy or when using social marketing services: in order to have engagement through your social media channels, your followers […]

10 Content Experts Weigh in on Author Rank in 2013: Part I

Thursday, January 17th, 2013

Since 2011, Google has supported the use of rel=author tags to enhance the way search engine results display the content you’ve authored. Authors are ranked based on the authority of their content and a variety of other factors, assisting Google in determining where to rank such individuals content in SERPs. This is a relatively new […]

How to Choose WordPress Plugins for Front End Development [VIDEO]

Wednesday, January 16th, 2013

Ben Holland discusses essential plugins for WordPress front end development that will help your site look great and will allow for easier visitor usability. Ben Holland Ben Holland is an Account Manager with a background in Website Design, SEO and Management. At Vertical Measures, he maintains campaigns with the strong belief that quality is better […]

Implementing Bing Ads Sitelink Extensions

Tuesday, January 15th, 2013

Have you been utilizing Bing search ads only to find that you have a high “bounce” rate of customers who visit your homepage without delving deeper? Or perhaps you find that your customers view a couple of pages, but ultimately don’t convert. Perhaps they are not seeing the offers that relate the most to their […]

A Newbies Guide to Link Building

Tuesday, January 15th, 2013

For those new to the SEO and Internet Marketing world, you may be wondering what all this talk of link building is. We all know what constitutes a link, but how exactly do you “build” them? And why would you want to? To all the newbies out there that are pondering these very questions in […]