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A customer who knows you can deliver consistent quality products is more loyal than one who has to guess whether, this time, you’ll deliver. But first, a potential customer has to have heard of you. Put another way, you strive for quality in what you do but new customers come to you through various marketing channels. [...]
December 1st was a beautiful Saturday here in the Valley of the Sun. As usual, I headed out to the Phoenix Mountain Preserve for a hike. I started thinking about the people in New York and New Jersey who were affected by hurricane Sandy. Having never been through anything like it, I cannot begin to [...]
Michael Schwartz of Vertical Measures answers “How Do You Write Well-Optimized Headlines for Your Content?” Michael Schwartz Michael Schwartz is an Internet marketing strategist at Vertical Measures as well as an accomplished reporter, blogger and editor. He covers the link building beat. +Michael Schwartz More Posts – Twitter – Facebook
Unless you’ve made your home under a rock for the past ten years, you recognize the ever-growing importance of social media in our society today. Facebook stands at the forefront of the social media empire with 1.2 billion users worldwide, and each of those users has his own personal attachment to his Facebook page. Maybe it’s [...]
