Archive for August, 2012

Why a Content Calendar will be Critical in 2013

Tuesday, August 21st, 2012

I’m sure you’ve heard that 2013 will be the year of content. If you haven’t, it’s time to jump on the bandwagon! Creating amazing content is becoming increasingly important to improve the authority and appeal of your website. Google’s algorithm updates, Panda and Penguin, are making it harder to maintain or improve your search engine […]

The Worlds of Viral Video

Friday, August 17th, 2012

The term “viral video” comes with a certain preconceived definition for most of us: they are funny, quirky videos that spread across the Internet at a lightning fast pace. However, viral videos have evolved from their comedic beginnings to include a broad range of elements: poignant storytelling, the recording of current events otherwise not broadcasted, […]

Robert Rose Discusses Content Marketing World’s Cage Match

Thursday, August 16th, 2012

Robert Rose and Arnie Kuenn discuss the World Cage Match at the upcoming Content Marketing World 2012 in Columbus Ohio. Arnie Kuenn Arnie Kuenn is the president of Vertical Measures and author of Accelerate! Content Development & Marketing to Grow Your Business Online. Vertical Measures provides search, social and content marketing services, designed to help […]

Should I Outsource My Social Media? [VIDEO]

Wednesday, August 15th, 2012

Mike Huber answers: “Should I Outsource My Social Media?” Mike Huber As the Director of Client Services at Vertical Measures, Mike Huber is in charge of developing efficient processes in order to improve overall productivity and quality of client services including; link building, social media marketing and content development. Mike has a wealth of experience […]

Is Facebook Smart for Advertisers?

Tuesday, August 14th, 2012

If you’ve been keeping up with the news at all, you’d know that Facebook’s had it rough as of late. Just last week their shares dropped to an all time low of less than $20 each, only adding to the stress they have experienced since going public. To make matters worse, three top execs, Ethan […]