Archive for July, 2012

Ben Holland answers: “How Do We Stay Up To Date On The Latest Internet Marketing?” Ben Holland Ben Holland is an Account Manager with a background in Website Design, SEO and Management. At Vertical Measures, he maintains campaigns with the strong belief that quality is better than quantity. He is also responsible for providing a [...]

In today’s ever evolving world of search, social and content it is easy to over look the small things that end up adding up to a lot. This is especially true for your website. Your website is how you present yourself to the world and is often times the only interaction you will have with [...]

Angela Miller answers: “What Are Some Good Techniques To Follow For Website Content Planning?” AngelaM More Posts

We all would like to be the best in our industry. We want to produce the most engaging and shared content, rank well in search and generate more leads with less effort. Unfortunately, we can’t all be the best, but by varying your content style or taking a new route to place your content, you [...]

Thinking customer first creates a barrier when conceptualizing ideas for content creation. By zeroing in on the word “customer”, you face the danger of typecasting people into a singular role that only exists in your own personal narrative. This is a limiting approach that overlooks an important fact: your customer is more dynamic than someone in [...]