Facebook has always been one to open doors for businesses looking to gain general awareness. This time Facebook is making it easier than ever for companies to drive traffic to their fan pages and special offers within the social networking platform. Last week, Facebook began early testing of their new sponsored ads which users can access from the...Read more
Facebook can be an efficacious marketing tool for businesses if the brand managers controlling the pages are able to use it effectively. To do this, they must have a clear understanding of the platform’s functionality and how it’s evolving. Earlier this year when brand pages were switched to Facebook timeline, we provided you with 15 tips to bring you up...Read more
Joe Pulizzi, the “godfather of content marketing” will kick off his 2nd Content Marketing World event in Columbus Ohio, September 4-6, 2012. Joe discusses how the recent Panda & Penguin updates from Google have finally told everyone it’s all about the content. No gimmicks, just great content. He ends with a few top reasons to attend CMW this year.Read more
Why is Incorporating Google Maps Into Your Contact Us or About Me Page So Important For Your SEO? [VIDEO]
Brynna Bauldauf answers: “Why is Incorporating Google Maps Into Your Contact Us or About Me Page So Important For Your SEO?”Read more
For years, advertisers have complained that the Google AdWords auction process is elusive. Sure, you know that every time a search query is entered by a user this initiates the bidding process. After this so-called ad auction occurs, the result culminates in either your ad appearing in a specific position or not at all. You know that there are...Read more
What Makes Content Viral? A Look at Mashable’s Velocity App
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The Weekly Measure: Content Coaching, Promoting Linkable Assets & Utilizing Snapchat for Brands
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What is Content Coaching and How Can It Help My Business?
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