Archive for July, 2012

Search Ads on Facebook?

Tuesday, July 31st, 2012

  Facebook has always been one to open doors for businesses looking to gain general awareness. This time Facebook is making it easier than ever for companies to drive traffic to their fan pages and special offers within the social networking platform. Last week, Facebook began early testing of their new sponsored ads which users […]

Facebook Promoted Posts and Other Recent Updates of 2012

Tuesday, July 31st, 2012

Facebook can be an efficacious marketing tool for businesses if the brand managers controlling the pages are able to use it effectively. To do this, they must have a clear understanding of the platform’s functionality and how it’s evolving. Earlier this year when brand pages were switched to Facebook timeline, we provided you with 15 tips […]

Joe Pulizzi Discusses Content Marketing World 2012

Thursday, July 26th, 2012

Joe Pulizzi, the “godfather of content marketing” will kick off his 2nd Content Marketing World event in Columbus Ohio, September 4-6, 2012. Joe discusses how the recent Panda & Penguin updates from Google have finally told everyone it’s all about the content. No gimmicks, just great content. He ends with a few top reasons to […]

Why is Incorporating Google Maps Into Your Contact Us or About Me Page So Important For Your SEO? [VIDEO]

Wednesday, July 25th, 2012

Brynna Bauldauf answers: “Why is Incorporating Google Maps Into Your Contact Us or About Me Page So Important For Your SEO?” Brynna Baldauf Brynna is a Search Engine Optimization Specialist at Vertical Measures where she helps clients improve their organic search engine rankings. +Brynna Baldauf More Posts – Website – Twitter

Inside Look On AdWords Auction Insights

Tuesday, July 24th, 2012

For years, advertisers have complained that the Google AdWords auction process is elusive. Sure, you know that every time a search query is entered by a user this initiates the bidding process. After this so-called ad auction occurs, the result culminates in either your ad appearing in a specific position or not at all. You […]