Archive for April, 2012

How Much Is Enough To Be Successful with Content Marketing? [VIDEO]

Wednesday, April 4th, 2012

Kaila Strong answers: “How much is enough to be successful with content marketing?” Kaila Strong As Director of Client Strategy at Vertical Measures, Kaila works directly with clients to evaluate and analyze their overall Internet Marketing needs and develop strategies and recommendations for a successful campaign. Kaila also oversees the Account Management team at Vertical [...]

What “Draw Something” Teaches Us About Website Optimization

Tuesday, April 3rd, 2012

Draw Something, the mobile game that is 75% Pictionary and 25% Wheel of Fortune, has been a phenomenon since its release on February 6. It’s enjoyed over 35 million downloads to date, and developer OMGPOP was purchased for $180 million by Zynga, of Farmville and Words with Friends fame. So what’s made the app so [...]

Panda Is Out and Sloth Is In – Google Makes More Panda Updates

Sunday, April 1st, 2012

It is pretty obvious that Google loves to shake things up.  Last year they introduced Panda, which caused quite a controversy for many people.  Google sought to get rid of lower quality sites from its results pages, and trust us, they did.  Now that’s it’s over a year later, Google is looking to change things [...]