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Most of the staff here at Vertical Measures contribute to this blog on a regular basis. In addition, some of the staff likes to share their expertise through guest posts. That is, they write posts that are placed on other sites. Sounds like a lot of work; but there are many benefits for everyone involved. [...]
There are a number of core skill sets that are required for you to work as an effective internet marketer and search optimization expert. In addition to those core skills, these 7 attributes will make you indispensable to your company and to your clients. Mike Huber As the Director of Client Services at Vertical Measures, Mike Huber [...]
Marketing for an online school can present some challenges due to the highly regulated nature of the industry. Content marketing and link building may take longer and require additional oversight, not to mention the talent needed to stay up-to-date with trends and still be creative. But for those of us up for the challenge it’s [...]
Local search marketing online has become the standard for driving new customers to a local business. Below, I will discuss ten solid tips to ensure any local business has the opportunity to outrank their competitors. Sarah Schager Sarah Schager is a senior social media marketing strategist at Vertical Measures who specializes in organic search engine [...]
