Archive for September, 2011

AdWords Dimensions for Better Account Reporting

Tuesday, September 13th, 2011

Analyzing keyword performance can take a lot of effort. Many factors play a role in creating successful campaigns, and generating concise reports that are easy to understand is a key component of reaching your goals. The Dimension Tab in AdWords allows you to analyze factors of your ads’ performances by any dimension you choose, such […]

How Justin Bieber Can Boost Your Blog’s Traffic

Monday, September 12th, 2011

You have spent quality time researching and writing an article. You’ve tweeted it out, Facebooked it and proofread it three times to make sure there are no typos. But the most important step to generating a sizable traffic jump is much easier and less time consuming than all that, and it all has to do […]

Optimization Techniques for Various Content Types

Thursday, September 8th, 2011

Search Engine Optimization (SEO) is the process for making web content search-engine-friendly. SEO facilitates the search engine bot crawling your pages and makes the nature of your content clear to the search engine algorithm so that it’s recognized as highly relevant and will likely appear high in the search results. Search engines reward content in […]

Are You Measuring the Right Metrics for Online Marketing?

Wednesday, September 7th, 2011

Recently, I’ve been delving deeper and deeper into the world of analytics for online marketing, measuring everything I can about traffic, social media, search rankings, and more. In my excitement, I even wrote posts about how to measure your online marketing strategy and blog growth using specific tools and spreadsheets to monitor key numbers in […]

Campaign Targeting Tips in AdWords

Tuesday, September 6th, 2011

Every AdWords user has to ask themselves if they are reaching their audience effectively. Whether it is figuring out if your ads are appearing on relevant pages or looking into the details of ROI by geography, it is important for you to take time to analyze the details of your campaign. The following tips and […]