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Every day we find interesting things on the internet. Depending on personal preference, we share these interesting things through various outlets. Some of us Digg or Tweet them, others upload them to Facebook or send them to friends via email. A month or two later, we may try to remember that interesting item and we [...]
I recently spoke to a group of website owners at Local First Arizona in Bisbee about website design that encourages traffic and repeat visitors. The presentation was in a workshop format that lasted two hours. I was struck by how the issues they face are not new but they warrant repeating, as many of the [...]
Answer sites might just be the perfect marriage of social media and search. The basic concept behind an answer site is that people can post a question hoping to get it answered by someone knowledgeable in the subject matter. The answers can be powered by public knowledge with consensus determining the “best” answer. Answer sites [...]
Cindy King of Social Media Examiner put together a great list of the 13 Hot Marketing Tips from the Top Pros. We decided to share it with our readers, too. Enjoy! Facebook continues to be the most powerful social network on the planet with over 750 million active users. Businesses simply cannot ignore Facebook as [...]
There’s no one-size-fits-all answer for proving return on investment with your Facebook social media marketing. While goal conversions and sales are often the route taken to prove return on any marketing investment, it’s important to understand in social media that it’s about more. Social capital’s worth is multifaceted. From reputation and brand recognition, to increased [...]
