Archive for March, 2011

Article Marketing After the Panda Update

Monday, March 21st, 2011

Photo Credit The first thing a lot of people probably think, thanks to the Google Farmer / Panda update is that article marketing has lost its value. Some of it has, if you solely depend on search traffic to bring visitors to your articles in hopes that they will continue to click through to your […]

Social Reciprocity and Signals That Factor into Search

Friday, March 18th, 2011

Of late I’ve been delving into social signals and how they are used in search. Not a new concept, I know, but one that intrigues me. When I refer to social signals I’m alluding to what Dave Harry discusses in his post “Getting a Grip on Social Signals in Search“; social signals aren’t always ranking […]

How Big is YouTube?

Wednesday, March 16th, 2011

While researching some video marketing statistics, I stumbled upon some of YouTube’s amazing numbers. Being a total geek, I started doing some (bad) math, and felt I had to share what these kind of numbers really mean. Of course the ONLY option was to grab the flip and make a quick video Here are YouTube’s […]

What Aristotle Taught Us About Web Content Development

Monday, March 14th, 2011

In today’s world, the word “rhetoric” often has a negative implication.  For many, images of a shady politician giving a skilled political speech intended to draw an emotional response from suspect content are conjured up in their minds. This image is actually not representative of all kinds of rhetoric, though. Rhetoric is the art of […]

Expert Twitter Interview with Jeramie McPeek

Wednesday, March 9th, 2011

In this installment of expert interviews, we had the chance to discuss how Jeramie McPeek, vice president of digital operations for the Phoenix Suns, effectively employs Twitter to connect with Suns fans. McPeek has worked extensively with the Phoenix Suns in a range of different positions over the years but is now responsible for leading […]