Archive for March, 2011

Have you heard about our upcoming webinar,How the Google Panda Update is Driving Content, on April 14 at 11:30 a.m. EST (8:30 a.m. PST, 10:30 a.m. CST) featuring Arnie Kuenn? If you haven’t yet done so, you should register now! Because of this recent update there has been even more talk surrounding content strategy and [...]

With the recent Google Panda Update, creating quality onsite content has become essential. So, how does this apply to local search marketing? It does in a very big way! Geospecific onsite content has always been highlighted as a key factor for ranking in the local search results. Wrapping your head around all of the factors [...]

We here at Vertical Measures are tickled pink to announce the launch of our new bookstore section of our website. Along with the implementation of the new store, two of our expert staffers are celebrating the launch of their long awaited ebooks. Local Search Marketing for Businesses: A How-to-Guide, written by Sarah Moraes, and Twitter [...]

Content marketing is becoming increasingly important – especially as of late, considering Google’s recent Panda update.  Here are more than 55 links to a variety of content marketing resources all over the web. Abby Gilmore Abby Gilmore is a content strategist at Vertical Measures. When she is not creating, tweaking and developing strategies for online [...]

Photo Credit The first thing a lot of people probably think, thanks to the Google Farmer / Panda update is that article marketing has lost its value. Some of it has, if you solely depend on search traffic to bring visitors to your articles in hopes that they will continue to click through to your [...]