Archive for October, 2010

Top 10 Most Frightening Mistakes SEOs Will Make This Halloween

Tuesday, October 12th, 2010

Halloween is the time of year when people dress up as ghosts, ghouls, goblins and other malevolent creatures that patrol the streets in search of candy and a good scare or two. In the SEO world, terrors lurk behind every corner of the web on a daily basis, pitfalls that can cause your site to […]

Expert Interview on Content Strategy with Rick Allen

Wednesday, October 6th, 2010

My plunge deep into the heart of Content Strategy continues this week with my discussion with Rick Allen an accomplished manager of complex web-related projects, with ten years experience in creating dynamic web identities for knowledge-centric organizations. Rick is the principal of ePublish Media, a web publishing agency focused on content strategy, user experience design, […]

How College Athletics Can Use Social Media to its Advantage

Friday, October 1st, 2010

Professional athletes like Shaquille O’Neal have long understood the positive externalities associated with developing a presence on social media as a direct means of interacting with fans. Although no college player is likely to accrue the three million-plus fans of @THE_REAL_SHAQ, Twitter and social media as a whole have been a real boon to college […]