Ok, so it is time for me to step up to the plate, practice what I preach, eat my own dog food, etc, etc. Today I changed the default search engine on my browser to from Google to Bing. Why? I think the search world really needs Bing to work. Maybe a sort of FAQ...Read more
Adding a company blog is a great idea for many different reasons: internal links, as a communication channel for your company, to show your creativity, create yourself as an authority in your industry, and for brand awareness. And don’t forget traffic: Here at Vertical Measures our blog accounts for almost 25% of our site traffic! Getting it set up...Read more
Just to bring us all up to speed, Google Real Time Search launched last week and also announced partnerships with Facebook and MySpace. According to an article by Danny Sullivan, Google’s pulling in real time information from a variety of sources, including Twitter, Google News, Google Blog Search, FriendFeed, Jaiku, and others. Of course, all I’ve seen in my...Read more
Google’s recent announcement about their extension of personalized search options to users who aren’t signed-in to their Google account has created another round of buzz in the SEO industry. SEO clients are already asking questions. Will I lose my #1 position? How do I know if I will show up in SERPs for my keywords whether a user is...Read more
I see this everyday: websites that provide great information, are updated regularly, and designed with the utmost of care but are lacking the essential: search engine optimized content! Just putting up a website and crossing your fingers that it’s done the job to get indexed by search engines, found by prospects, and shared for the world to see isn’t...Read more
What Makes Content Viral? A Look at Mashable’s Velocity App
Nov 24, 2015
The Weekly Measure: Content Coaching, Promoting Linkable Assets & Utilizing Snapchat for Brands
Nov 20, 2015
What is Content Coaching and How Can It Help My Business?
Nov 19, 2015
How Can Content Marketing Improve Your Sales?
Nov 17, 2015