Archive for November, 2009

Pubcon Las Vegas Day 3: Session Wrapup

Friday, November 13th, 2009

What a great week it has been here in Las Vegas, but I have to admit I am ready to head home. Late nights, early mornings, too many vodka cranberries, and way too much money spent on those darn slot machines have me aching for Phoenix! The sessions I attended on Day 3 focused a […]

Pubcon 2009 Top 50 SEO Tips So Far

Thursday, November 12th, 2009

As one of the 3 lucky Vertical Measures employees soaking in all the fantastic, valuable knowledge here at Pubcon 2009 in Las Vegas I wanted to share all the best SEO related information in a fast, clean uncluttered way.  I’m not going to spend a bunch of time writing a compelling intro, talking about Vegas or […]

Pubcon Las Vegas Day 2: Social Media Sessions

Thursday, November 12th, 2009

Today in Pubcon’s social media sessions broader topics were discussed. Day 1 at Pubcon seemed to focus on Twitter, and today each of the sessions broadened the scope to help the attendees see the use of a variety of social media sites as the real way to address your social media marketing plan. Below you’ll […]

Ad Optimization….and A/B testing.

Wednesday, November 11th, 2009

      Everyone would like to have their PPC campaigns operate more efficiently — with better conversion rates and lower cost per conversion.   For most, this means repeated manipulation of keywords, bid prices, regional targeting and ad scheduling.     Those things are important and they all need to be done, however what is often […]

Pubcon Las Vegas Day 1: Twitter Sessions

Wednesday, November 11th, 2009

Three Vertical Measures employees attended Pubcon 2009 this year, and as the social media architect I had the privilege of attending the social media sessions. The social media topic du jour this year? Twitter of course! Below you will find information on the great sessions I attended November 10th. Don’t forget to check the Vertical Measures […]