Archive for July, 2009

Upcoming Events for Vertical Measures

Friday, July 10th, 2009

July is busy month here at Vertical Measures. As you might already know, Vertical Measures is a founding member of AZIMA, the Arizona Interactive Marketing Association. Arnie is also the President, and Elise is the Administrator on the AZIMA board. Over the past three months, each of the board members have been working diligently to […]

Funny Story in The Arizona Republic

Wednesday, July 8th, 2009

Reading the newspaper is becoming a thing of the past. Arnie here at Vertical Measures, however, still reads a hard copy every once in a while. This morning he shared a great piece with me called "All a-Twitter over ‘the’ Facebook" by E.J. Montini. Yes, you read that correctly, ‘the’ Facebook. E.J. discusses the joys […]

Why We Should Root for Bing

Tuesday, July 7th, 2009

I read recently that Google sold roughly $22 billion in advertising last year. $22 billion is also the Gross National Income of Kazakhstan, or that of Costa Rica and Jamaica combined. I don’t know why, but I never sat down to think about how much money Google has been raking in over the years. They’ve […]

Independence Day: Glad to be an American

Friday, July 3rd, 2009

If you’ve been reading headlines in the past week or so you’ve likely seen two things prevalently: the citizens of Iran are angry, and Michael Jackson has died. Has anyone else noticed how insane the coverage is of Jackson’s death? Not surprising, considering the media has always been obsessed with the life he lead, but […]